Time, reimagined
In a world where time is meant to be worn on the wrist, Bewatched dares to challenge the norm. We believe a timepiece is more than just a way to track moments, it’s a statement, a reflection of history, a piece of art. That’s why we’ve transformed authentic vintage watches into luxury necklaces, merging the charm of the past with the boldness of the present.
Our story
Born from the soul of New York
Bewatched was born from the streets of New York City, a place where creativity has no limits and self-expression is a way of life. The energy of the city, the way it fuses the old with the new, the classic with the unexpected, became our inspiration. In the heart of vintage markets and hidden ateliers, the idea took shape: to take forgotten treasures and give them a new life, a new purpose, a new way to be worn.
A piece like no other
Every Bewatched necklace is truly one of a kind. We don’t replicate. We don’t mass-produce. Each piece carries its own history, its own journey, its own soul. No two are ever alike, because neither are you.
For the bold, the fearless, the unapologetically unique
Bewatched is more than a brand, it’s a movement. It’s for those who defy expectations, who rewrite the rules of fashion, who dare to be different. Inspired by freedom, creativity, and self-expression, our pieces are designed for women who refuse to blend in.
Sustainable elegance
We believe in giving time a second life. By repurposing vintage watches, we reduce waste and honor craftsmanship that deserves to be celebrated, not forgotten. Sustainability isn’t a trend for us, it’s an integral part of our identity.
Rewrite the Rules. Wear Time Differently.